GROSCHE: From Kitchen Table Startup to Canada’s Most Inspiring Brand

We’re thrilled to share that Canada Magazine has just featured GROSCHE as a leading force in purpose-driven business. The magazine recognized us as a homegrown success story, a brand with heart and a powerful mission.

Here’s the full story, as seen in Canada Magazine:

GROSCHE: From Kitchen Table Startup to Canada’s Most Inspiring Brand

GROSCHE is a quintessential Canadian home-grown success story, one that shows how big dreams, when rooted in purpose, can make a global impact. It’s a company that competes with billion-dollar brands while staying true to its heart.

GROSCHE’s story began in 2006 when Helmi Ansari and Mehreen Sait launched the brand from their kitchen table in Ontario. Armed with a few tins of premium loose-leaf tea and a dream to create something meaningful, they began selling door-to-door. Nearly two decades later, GROSCHE is an internationally respected name in coffee, tea, and hydration.

Today, GROSCHE stands as the leading Canadian brand for coffee ware, drinkware, and tea ware. From sleek water bottles and expertly engineered moka pots and French presses, to rugged tumblers and artisanal teas that taste as beautiful as they look, GROSCHE’s lineup impresses on every level. Their top-selling Milano stovetop espresso-makers brew a rich, flavourful moka espresso coffee right on your stovetop. And their drinkware consistently outperforms big-name competitors with superior quality, insulation, and elegant, modern aesthetics.

But it’s GROSCHE’s mission that sets it even further apart. For every product sold, the company funds 50+ days of safe drinking water for someone in need. Through its Safe Water Project, GROSCHE installs biosand water filters in the poorest communities around the world, bringing safe water to families who need it most. This initiative has supported people living in extreme poverty in South Sudan, Uganda, Malawi, India, Pakistan, and The Philippines so far. It’s a powerful mission that’s already transformed thousands of lives, and continues to grow with every purchase.

GROSCHE is proudly women-owned, a certified B Corporation, and has been carbon neutral since 2010. It leads with integrity, proving that doing good and doing well can go hand in hand.

For anyone who cares about what they drink from, and where their dollars go, GROSCHE offers something rare: beautiful, high-performance products that are also part of a larger movement for good.

Whether you're brewing your morning coffee at home or the cottage, having tea by the campfire, or staying hydrated on a long hike through the woods, GROSCHE is the Canadian brand to elevate your outdoor rituals while making a difference, one sip at a time.

Discover the full story, and find your next favourite mug or tumbler at grosche.ca. Because the world doesn’t just need better bottles. It needs better businesses.

We believe every product can make an impact. Every tumbler, tea, or coffee accessory you choose helps fund our mission to bring safe drinking water to communities in need through the Safe Water Project

The Brand That Gives Back: GROSCHE Featured in Canada Magazine

GROSCHE: From Kitchen Table Startup to Canada’s Most Inspiring Brand

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